25: Meta’s Sr. Global Marketing Director, Jackie Pimentel, tells us about the lead up to launching Threads, why creator authenticity is the key to success, when to start monetizing, and so much more.

This week's guest: Jackie Pimentel

As Sr. Global Marketing Director, Jackie Pimentel oversees Creators, Reels, and Threads, with over 15 years of experience leading product marketing, monetization, and business operations teams at Meta as well as Pinterest. She is a strong advocate for the creator economy with deep expertise in reaching digital creators. Jackie is also a seasoned investor with a focus on e-commerce enablement companies such as CaaStle, Drata, Cents, Odeko, Bolt, and others.

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Where to find Jackie:

• Threads: @jaxpim
• LinkedIn: https://www.linkedin.com/in/jackie-pim/

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Where to find James and Daniel:

• LinkedIn:
  • James: https://www.linkedin.com/in/jamesborow/
  • Daniel: https://www.linkedin.com/in/danieldruger/
• Twitter: 
  • James: https://twitter.com/jamesborow
  • Daniel: https://twitter.com/ddruger

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