Friday May 19, 2023
EP4 – What you need to know from LUMA’s Digital Media Summit, AI is everywhere in marketing, supply constrained platforms race for 1st party data to build an ads business
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Links to articles and topics discussed:
- LUMA’s Digital Media Summit: https://www.dmsbyluma.com/dmseast
- Google, Meta, and Amazon’s next frontier: AI-generated ads: https://www.theverge.com/2023/5/18/23728256/google-ai-generate-content-advertisers-palm-2
- Google – 100 things we announced at I/O 2023: https://blog.google/technology/developers/google-io-2023-100-announcements/
- Delta offers free wi-fi: https://www.travelpulse.com/News/Airlines-Airports/Delta-Air-Lines-Rolls-Out-Free-Wi-Fi-on-Domestic-Mainline-Flights
- Telly: https://techcrunch.com/2023/05/16/telly-free-smart-tv-privacy-policy
- Best Buy Audience: https://www.bestbuyads.com/audience/
- Kroger Precision Marketing: https://www.8451.com/solutions/kroger-precision-marketing